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THE EDITION (BLOG)

SOUNDOFF STYLE EDIT:  LAYER BY LAYER

SOUNDOFF STYLE EDIT: LAYER BY LAYER

December 24, 2020 1 min read

Layering in the winter is as much about seasonal comfort as it is about bringing out your own personal style.
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We Persisted. We Achieved.

November 19, 2020 3 min read

“We can do anything we put our minds to” – Ciara

If you haven’t had a chance, check out Ciara’s Instagram video chat with her daughter following the Biden-Harris confirmed victory.  What’s so amazing about this less than 45-second chat is that if you close your eyes while listening to her words, you imagine this same conversation happening across countless households around the globe.

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You Made The Cut.  Welcome to VARSITY SOUNDOFF.

You Made The Cut. Welcome to VARSITY SOUNDOFF.

October 06, 2020 2 min read

VARSITY is about knowing your influence and rising to the challenge. It is about refusing to accept the limitations that others place on you. VARSITY is bringing your unique talents to the playing field, to overcome the barriers in our way. It is speaking the truth about what you see happening around you.
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155 YEARS & STILL WAITING TO EXHALE

155 YEARS & STILL WAITING TO EXHALE

June 19, 2020 4 min read

We can no longer wait to finally exhale.  The next 155 years are on us.
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Speak Your Truth In Style

Speak Your Truth In Style

June 19, 2020 1 min read

Brand activism and retail responsibility.  America's changing landscape is calling upon SOUNDOFF and all of corporate America to speak their truth to their consumers.
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5 Things You Need To Succeed In The Fashion Industry

5 Things You Need To Succeed In The Fashion Industry

June 19, 2020 1 min read

What clearly drives me is to have a foot planted in both the creative and business worlds.
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History Might Be Repeating, But A New Day Is Rising

June 14, 2020 4 min read

One mask at a time, we can make a difference in what kind of tomorrow we will have and ensure that we all get to see the dawn of America’s new day.

 

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CONNECTING THE DOTS

CONNECTING THE DOTS

May 29, 2020 4 min read

The kneeling doesn’t work anymore. The prayers don’t work anymore. Change starts by asking yourself, “What can I do?”  Change happens by turning those thoughts into actions.
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Behind the Design:  A Moth To A Flame

Behind the Design: A Moth To A Flame

May 19, 2020 1 min read

Luna Moths symbolize a connection to the moon as a spiritual journey. They are icons of rebirth and dreams.  From a design perspective, I was focused on the Luna Moth as a symbol of transformation and “The Divine Spark” of inspiration. 
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BEHIND THE DESIGN: LOVE GRENADE

May 06, 2020 1 min read

For this design, I was working with the grenade being a symbol of rebirth and life, instead of death.
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I STAND FOR...

I STAND FOR...

April 03, 2020 2 min read

Our I Stand For product and campaign embraces the movement we are so proud to see happening, even during the deafening silence of self-isolation. 
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I'M VOTING FOR...

I'M VOTING FOR...

April 03, 2020 2 min read

Voting is one of the most important rights and responsibilities afforded to U.S. citizens. A right that has been achieved through a legacy of social activism and long-fought battles between the people of this great nation and the government that its citizenry establishes.
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